Customer Testimonials

We were treated like royalty by Mario, an incredibly knowledgeable and professional consultant. It was a delightful motorcycle purchasing experience! Between my wife and myself we have collectively purchased just over a dozen MC's in our several years together and by far this was our best experience hands down. The crew there is always amazing from Angel, Dennis, Adrian and again the Mario are exceptional individuals.

From the music in the parking lot to the dealership. This is what a Harley Dealership is meant to be.

The attentive and friendly staff that greets you as soon as you walk in to the outstanding salesman Mario Romero.

I felt like I was part of the Wicked West Family.

I will commute from Albuquerque just to have my needs met .

This is my new Harley Davidson dealership.

Adrian in the service department is absolutely GREAT!! He did an outstanding job getting the service completed on my bike. It was ready the same time he said it would be ready for pickup, and that was with only having (2) two mechanics in the shop that Saturday.

Great job cam thanks for the good overall job. Good sales thanks John Wayne all staff great job. I'll be back. Thanks Ray & Linda Velasquez

Great job cam thanks for the good overall job. Good sales thanks John Wayne all staff great job. I'll be back. Thanks Ray & Linda Velasquez

Broke down in Santa Fe: I started my trip from Washington State - long way from home. My engine light came on about 60 miles outside Santa Fe - Luckily I made it to my hotel in town and my bike got a lift from (AAA) to your HD Dealer the next morning July 1, 2020. I'm not sure if it was Chris or Devin that we met out back by service (before the store opened) - young man, extremely helpful. Did quick intake on my bike 2012 Dyna Switchback and set it up for a diagnostics. Came back with a bad stator - WHICH they had all the parts on the shelf! They shifted some things around and got my bike in for repair. It was in and out about 5.5 hours! My trip continued on and I made it back home (7106 miles) - my bike ran like a top! OUTSTANDING SERVICE!! Everyone was extremely friendly and very helpful - true professionals! I can't Thank you all enough for your help - take good care and safe travels to all of you! Donna Halliday

A few weeks ago my boyfriend had seen a shirt that he liked, but didn't purchase it. About a week after that i looked for the shirt online and wasn't able to find it. I have not had time to drive to Santa Fe, so i called and spoke with Victoria. I described what the shirt looked liked, where it was located and what size i need and she was able to find the shirt and send me a picture of the shirt to make sure it was the right one. Sure enough it was the right shirt. She shipped the shirt to me. Victoria was very kind and went above and beyond to help me.

GREAT EXPERIENCE EVERY TIME, WAYNE AND HIS CREW ARE HONESTLY TOP NOTCH, HIGHLY RECOMMEND DEALERSHIP, CAN'T WAIT TO GET MY 2019 CVO,THANKS AGAIN FELIX

Just completed my transaction, Everybody was great, wayne and his crew went out of there way to make me feel at home, Thanks again for a great experience. This is hands down the best Harley dealership I've been in, Believe me I've been in a bunch of them. Thanks again, Felix

wayne pugh and his whole staff are very professional , knowledgeable and friendly, thumps up !!!!! recommend highly, Thank you, Felix

We were in your dealership on Thur, May 31 and in need of a way to secure my Ultra in our toy hauler as our straps were not working.Your helpful Parts guys (I apologize I didn't get their names) said they had the fix (wheel chock/stand), gave us an illustration, and assured us they had used it to haul bikes everywhere and it would work for us. IT DID! We traveled the 343 miles to Woodland Park CO and I don't think it moved. We are thankful for your helpful and courteous staff. Blessings! Chris & Cindy Suess

We stopped in with Run for the Wall in May and the staff was great, Especially Sheyla Valdez. She took absolutely wonderful care of my wife and I and helped us out tremendously. I would reccomend her to anyone needing any help at all with clothing or accessories at the dealership.

We met Paul Hatch in Red River at your learn to ride stand. He put my 13 year old grandson on the bike and was very patient teaching him. Thank you I really appreciated it.

Chris Mata was extremely helpful and personable when I came in from out of state for my 1000 mile oil change. I appreciate the time he took with me on several questions I had about my bike. It's obvious to me that this store and it's staff are part of an excellent culture. Great job!

Big shout out to Paul. I stopped in on my way to Phoenix with friends and left my laptop bag. Paul spotted it in the parking lot and found my number and called me to let me know before I got to far away! Thanks to Paul a fellow Army Vet. You the man!!

In the fall of 2016, I became stranded in a motel in downtown Santa Fe, New Mexico. The front wheel bearing had munched itself out. I could see that some of the ball bearings had actually come out of the race. I was on my way home from a trip. Thanks Santa Fe Harley Davidson for getting me on the road again. A special thanks I need to make to Murrae Haynes. He not only kept me informed about the status of my Road Glide, but he helped me plan the rest of my ride back to Arizona. It had been raining, and he routed me around it. A Marine helping another Marine. Thanks again all!

My wife and I rode from Portland Oregon to Santa Fe. Had a mechanical problem 5 miles from our hotel. Got the bike into the service department early the next morning and they were AWESOME! Fixed the bike that day at no charge. Thanks guys , you rock.

Ive been visiting and doing business with Santa Fe Harley Davidson for some time now. I cant say enough about their hospitality and the friendly environment they provide for everyone entering their establishment.

In late winter I needed some mechanical work done to my Big Bear Chopper. After some consultation I decided to take it to Justin Bergom, service technician at SFHD, who had done some work on my Street Glide. I gave him a long list of things needing to be addressed. Justin went beyond what I would have expected. He went through the entire bike and made sure all was in perfect working order. This bike being custom made took a team of SFHD personnel thinking outside the box to bring this task to completion. I want to recognize with much appreciation the whole SFHD team for a job well done. Thank you.

Sincerely,

Harry Salazar

As a new rider but not new to being around Harley's most of my life I have spent a lot of time at many Harley Dealerships. I have never felt so at home with such a great group of people as I have at Santa Fe Harley Davidson. From the front end sales people who are always there with a welcoming smile and advice on new riding gear to the Harley sales people who are always there to give helpful advice on possible upgrades either to my bike or to a new bike (which by the way I am looking forward to within the next year or so) , to the service team who have helped me get my bike up to spec and finally to the management team who always make me feel like part of the family, I have to say that in my book they are the Top of the Line! I have enjoyed meeting new people at the New Rider Social when I first began riding and was actually given a total walk through of each department and how they all run and I even learned how to pick up my bike all by myself if I ever happen to get stuck by myself! So....if you are in. Santa Fe, I hope you have as much fun as I do when I drop in! Until then.....Happy Riding!

Everyone was amazing from start to finish my salesman Joaquin was very helpful when it came to choosing the right bike for me especially since I haven't ridden in years it was important that I find a bike that I could handle and enjoy. I also enjoyed the new riders course, very informative, Bob and Bill made it a great learning experience I recommend this class to anyone who has ridden or new to the sport. Many thanks to all and I look forward to working with you again!!!!

Andreita

The customer service I get at Santa Fe Harley-Davidson is awesome. The staff knows who I am and appreciate my business. The people in the parts department are very knowledgeable and provide me with the information I need to make informed decisions on upgrades and which products to purchase. The service department is great also. The technicians are very skilled and strive to do great work and complete jobs in a timely and efficient manner. Overall, the dealership has really done a great job and keeps me coming back to support them. For example, I just spent over $8,000 in upgrades for my bike and felt that my business was very appreciated. They keep me informed on the job progress and are willing to work with me and negotiate. Overall I am very pleased with Santa Fe Harley-Davidson and will continue to support them with my business.

2014 January Santa Fe Harley-Davidson Dealership is SUPERB!

The owner Danny & General Mgr Tony (brothers) are some of THE friendliest owners you'd ever have the pleasure to meet & know.The BEST HOG Chapter I've had the pleasure to be a member of.The Parts & Sales Department is by far heads ABOVE the hundreds of Dealerships I've been to. Wayne's vast experience and knowledge in HOW TO MAKE IT GO FAST and what parts work w/others is SUPERIOR and greatly appreciated.The Service Department matches the Sales dept again, heads ABOVE the rest >

You/I have taken my bikes for service many times and had SUPERB service EVERY time.If I felt something wasn't right with my bike, I took it in for servicing and both John & Rudy Service techs there were able to figure it out relying on Josh Service Mgr's extensive experience in getting it all sorted out!*I'll be purchasing my next bike> 2015 FLTRXS w/extensive motor modifications from Santa Fe Harley Davidson for sure. Watch me for as I go FLYING by ya,,lol.*I HIGHLY recommend you all go by and see them and purchase your next H-D items from parts to motor clothes to motor work to warranty work - just have a friendly cupa coffee and camaraderie that goes with EVERYONE there. NOT a frown in the place from ANYONE!!! V/r Fred "IronHead" Gerdes USN QMC Ret. 1986-2010

I had an amazing experience with the buyer's assist program. John the sales manager was amazing and very easy going. I have never dealt with a sales associate that was so focus on listen to the customer finding what they need along with other options the customer may not have thought about it. The associate I am talking about is Greg in parts. Tina is a saving grace if you come in lost she will make sure you are taken care of by the right associate. Santa Fe Harley is definitely family friendly! Thank you to the whole staff!

Greg George is the BEST parts guy and the helpful I found on my 6000 mile journey across the country. My Moto Light broke and Greg took time out and brought me one from home the next day and he brought the tools to do the repair. Free of charge!! I did not find this kind of customer service anywhere else. Other employees around the Country that work for Harley could learn alot from Greg!!

Paul Hatch (Sales Representative), was exceptional! He provided courteous and professional service. He had an answer to all my questions. He walked me around the Santa Fe Harley Davidson Store and introduced me to all the other employees. All of the staff were friendly and knowledgeable employees. Paul even made a follow up call to ask how I liked the Harley I bought. That was cool! Marcus Stender (Business Manager) finalized the transaction! He went over in detail the financials which were easy to understand and very thorough. I would definately recommend Santa Fe Harley Davidson to my friends and family to visit!Sincerely

David Rodriguez

5940 Camino Azul

Santa Fe, N.M. 87507

I was looking around on the net for a motorcycle and I found Santa Fe Harley Davidson and I looked at what they had. I requested a quote and the next day I had gotten a call and in a few days latter my Fiancee and I were on are way to Santa Fe to look at a motorcycle and we were surprised with all the help we had gotten there and they made it happen. Thanks to Juaquin we came home with my Harley Davidson and if all goes well we might up grade and I belive Santa Fe Harley Davidson can make it happen. Thanks for all your help Juaquen and Santa Fe Harley Davidson Staff.

Your Customers for life.

Ignacio and Nancy

everybody there is great. I'll never goto another in this state.

I bought a 2005 hd deluxe ever since i got the bike we been extremly happy .As a first time rider to the bike i love the feeling just to go out and ride ,clear my mind it wasnt for santa fe harley and the crew i wouldnt be enjoying the excitment of my 2005 hd deluxe. Thank u santa fe harley.

WOW! Santa Fe Dealership customer service is one of THE BEST! From the moment we arrived in the parking lot, where we were meet by John, who immediately came up to us and asked what he could do for us! We explained our troubles towing two road kings and immediately John went to work to resolve our problem. He recruited another friendly associate, Gil and the two of them went to work on the trailer and removing a bike. The positive, friendly attitude of John and Gil was premier. Murray, also provide some good advice on tire pressure on trailers. Which, John quickly rectified. A lesson we wont soon forget. They made us feel like family helping to get us underway to complete our journey across country. We asked what do we owe them for the service and they said just please write a review of the service you received. We also hung around and purchased some shirts to remember our experience and check out the store. Yes, the people in the store were more than gracious and friendly. By the time we left, we felt we had connected with some REAL people that CARE. I wouldnt hesitate to stop by anytime to give John another hug and visit with Gil.Sincerely, Dick and Judy Pollick

Scottsdale, Arizona

I visited Santa Fe Harley about a Month and half ago, thinking about buying my first bike. Joaquin introduced himself and asked what i was looking for. I told him that i would need a bike that would fit someone like me with a short inseam. He pointed me to a Fat Boy Lo. A few weeks later the bike was home and i completed the Riders Edge Course. I would like to Sincerely thank Joaquin, for his dedicaion to making this happen, Also Greg, Polly, Celina, Andrew, Gil, and the rest of the crew for making this one of the best experiences i have had. I just completed the Riders Edge Course, and would like to thank Murrae, and Pete, for the dedication and time they spent with my class, and showing us that riding a bike can be fun and enjoyable. These guys know thier stuff and are in my opinion the best driving instructors i have had the chance to be trained by. It was a blast, and well worth the time. I hope to be taking the skilled rider course soon! For now the Fat Boy and i are gonna hit the road! Thanks again Santa Fe Harley!

Scott has once again proven to be an excellent Buell technician... He diagnosed and resolved engine and chassis concerns invovling my 2009 BUELL XB12R. The bike runs and handles like new again. Outstanding Service...

Thank-you to John, Rudy, Marcus, Greg for the best sales and service ever you could experience buying a Harley. Have owned 7 harley`s now and you all make this a great dealership, Thank-you!!

Bought a 2009 FXSTC. Very nice bike! The experience with Santa Fe Harley was extraordinary. I highly recommend the Dealership! Thank you for all you folks have done.

I priced the 2005 Screamin Eagle Fat Boy at several other dealers and NO where could they beat the price I received from Santa Fe HD. Santa Fe went the extra mile to make sure I was happy with the deal.

Murrae and his crew are first rate. They've always been extremely helpful, accommodating, and show that they really care about the Buell riders. And the price was right, too! I'd recommend them to all Buellers and any HD riders I might bump into!!

I can't tell you how much we appreciate the quick, expert service, and the freindly, cooperative atmosphere. This dealership went above and beyond anythng we have ever experienced. Thank you

We are safe and sound at home after a two week H-D trip and we owe your wonderful staff a very big THANK YOU!! We had trouble with the bike, pulled into your shop around noon, and you service team had us back on the road by 6:00! What outstanding service! We can't thank you enough!

Pat, thanks for making a person feel comfortable and welcome inside your store. You took the time to tell me the aspects of all the bikes and what to expect when riding various models. It was a pleasure visiting your store and I am sure I will end up in Santa Fe when the sale is due.

I just want to show my appreciation and thanks to Murrae for his personal dedication to make customers like myself who seek the professional service that you provide. Thanks for going the extra mile.

I must admit that in the past,I was disappointed in Santa Fe Harley. I had a 2003 1200 custom Sportster, and it was costing me a fortune for regular maintenance. I tried to sell the bike, but could not make enough profit to benefit me. I was sent a survey about the bike and the dealer, and although honest, I was not too kind. I am here to tell you that things have changed and changed drastically at Santa Fe Harley since the new owners took over. I recently traded the sportster for a Softail. I must tell you it is like the differance between a Corvair and a Cadillac. Now to the best part, the service dept at Santa Fe Harley has soooo much improved, it's like night and day. These folks including Murrae, Efren and Josh and the service guys are fantastic. When I go to Santa Fe Harley now, I am treated like a King. What a great change. I want to thank each and every one at Santa Fe Harley for their great service, sales and financing. What a wonderful experience it is to deal with these folks now. Thanks to all of you. I am proud to tell every one about my friends there now. Ronald

Santa Fe Harley did what other Harley dealers could not. Murrae's staff is professional and first rate.

We were on a Fly & Ride, our first time in New Mexico, and Santa Fe, and needed help as to areas of interest and how to get to them. We also stopped to purchase some cool motor clothes to take home. Rudy Maez from your parts department, was more than helpful with his suggestions, directions, and friendly attitude to assist us with what we needed to make our trip enjoyable. It is because of his ideas that we had the most memorable time in Santa Fe. Thank you Rudy for making us happy we stopped in to Santa Fe Harley Davidson! Mark & Mary Milwaukee, WI

I found my 2005 1200 custom sportster on the showroom floor...the sales staff (Richard and John) business mgr. Tracie and support staff were great to work with...in no time my new bike was being prepped & ready to roll...there was some drama with my schedule conflicting with picking it up, but you guys were great and had it delivered to my home (in ABQ)...the 2005 sporty is great...still ride my '88 1200 for a good road massage...thanks for working with me and the terrific follow up.

I am absolutely astonished at the difference this dealer has made since the new ownership took over. I bought a bike there two years ago, then traded it in last month. My expectations were not very high because of my previous experience, but I was BLOWN AWAY at the professional treatment I received. These guys are making some magic here. They made sure I got in and out quickly, gave me a great deal, and they bent over backwards to make sure I was happy. This dealer puts every other dealer in New Mexico to shame.

We would like to express our appreciation for the positive experience while visiting your Santa Fe Dealership. Our experience ultimately led to the purchase of a new 2005 Ultra Classic! There were numerous employees that need to be recognized and commended. ANDREW - From the moment we walked into the dealership Andrew was there to greet us with a smile. JOHN - He greeted us with a warm welcome and took a genuine interest in us, not just as a customer, but as a new friend. TRACIE - She was friendly, personable and professional. MURRAE - His review of the upgrades and changes was methodical and thorough. Murrae's knowledge for practical and mechanical aspects is extensive. It is nice to find a dealership that is truly customer oriented, with a staff that enjoys what they are doing. Smiles, great attitudes and finding pleasure in meeting new customers, these people are a winning combination. Thank you for a great experience!

I had Steve(The Santa Fe Harley Detailer) detail my FLHT. What a job he did. I couldn't beleive how well it looked when he was done. All the water spots were gone! It is well worth him to detail your bike if you haven't done so. Also, I had a bolt I couln't get lose, so I brought the bike in. Efrin and Murrae got it lose for me and installed the after market part, no questions asked. Anywhere else it would of been like pulling teeth. Its nice to have a dealer that treats you like your part of the Family. Rob

If only other HD Dealers would follow suit. I found the personnel to be top notch. Parts to be priced very favorable and at a discount to top it off. My visit to Santa Fe HD is always a shopping delight. Keep up the great job.

As long as I live in New Mexico, I will only get my Road King serviced or repaired at your store. When a customer is known by his first name by most of your service people and by some of your counter help - that says a lot about your dealership. I have on many occasions, been discussing with your service department things that I would like to do to my Road King and they have not only been extremely knowledgable and helpful, but have on many occasions given me advice that saved me some money. It is rare to find a dealership that will go out of their way to put their customers first - Keep up the good work - and Thank You.

I have purchased two Bikes and I have them both serviced at your shop. I have had a great time with Tracy while buying them. She is an asset to your dealership. The parts department has always been great and everyone in the service department has treated me very well. Thank you all. Chuck Riebe

Time for some more praise, I took my new Softail, that I had purchased at Santa Fe Harley, in for service. I want to tell all again, what fantastic service, parts, mechanics and detail people that SFHarley has. Murrae, Josh, Efrin, Rudy,Armando, Jim, well, the whole gang, treated me like gold. I am proud to say that my bike is serviced and taken care of here. These folks go above and beyond the call of duty. Thank you to each and every one of you. I tell all my friends about you people, because you are the very best...Ron Hart

I have been a customer for some time at Santa Fe Harley and I must say the staff outshines its competitors in the state. I am always treated kind, warm, and friendly when I walk through the door. Hats off to the sales Dept., more specifically Pat Riley. He has always treated me as a valued customer. John and Tracie in the finance Dept. are first class. Rosina and all of the Motorclothes and Parts Dept. are very helpful and happy. I have stated before and will say it again....I will not buy my Harleys anywhere else. Thanks to all!!!!

Just wanted to say, "Thank you" for such a great experience. Tracie, our salesman, and the service department were just great and made it such a nice experience! My wife is loving her 2005 Springer and we both have been enjoying a very strong and friendly HOG group. Thank you , for working with us! Sincerely, Paul and Trish Gibson

The staff was great! They worked hard for us, when another dealership wouldn't help. They are very detailed and helpful, making us feel very comfortble. The service and parts departments were fast and informative. Thank you for the pleasant buying experience. Paul and Trish

I recently had my Buell XB9R serviced at your dealership. The service required some routine maintenance and diagnosis/repair of a handling problem involving vibration and head-shake. Service department personnel analyzed all possible causes and worked very closely with me to resolve the handling problems. Service department personnel even went with me on a ride to see the vibration and headshake. Service department personnel ultimately diganosed and repaired the problem while keeping costs reasonable. The bike is now perfect again...it rides like-new! I would like to commend Murrae, Josh, and the other technicians who worked on the bike. Their professional efforts are greatly appreciated. Santa Fe H-D is my choice dealership for Buell service. Thanks for a job well-done! Nicholas J. Karnezis Albuquerque, NM

I have purchased two bikes from SF Harley. My experiences with the entire organization have been nothing less then enjoyable. I always look forward to seeing the staff. Every one of the employees is very professional, friendly and knowledgeable. Thank you all

I have traveled to over 30 dealerships in the nation and by far this has been the most friendly staff I have met. Christina and Trish were awesome and so helpful, Elaine was a doll. Keep up the great work girls!

Under the 3rd, and hopefully final, owner, SF HD has become a 5 star dealership. The greatest change has been in the service department - where a motorcycle dealership lives or dies. Murrae Haynes and his crew know what service is all about. They know how to fix bikes and know how to treat people.

I traded in my 1997 Heritage Springer for a 06 Deluxe. It was a pleasure to deal with everybody from Sales to Service to Parts. I am happy that my business stayed in town.

Hi Santa Fe Harley buddies, I just returned from a 3150 mile ride " Out West" made much safer due to your super service and more fun finding things Harley sells I could not get at home. On the way out my rear brakes were very soft , my oil was low, air filter dirty. LARRY took me in and had me cruising in no time. The Ladies up front kept me chatting and buying goodies. On my way back , knowing I would face the scorching temps of the Texas roads, I stopped in to a friendly spot again. JOSH gave me a " waiting " oil change and once again had me out in a jiffy. This past weekend I was out at my Corpus Christi Harley bragging about you guys and your treatment of a stranger. Glad I have a Harley and belong to that family supported by people like you. Thanks so much for everything. I will be in to see you my next trip out. Smooth roads to you all. DENNIS

It has been a pleasure to deal with the staff at your dealership. Mike Osborn is the salesman who sold me my bike. He was just overall awesome, he actually drove my bike home for me, as I didn't have my endorsement yet. I have recommended him to others that I know who are looking for bikes. I also want to praise your service staff, Larry was great when I brought the bike in for the 1K service. He tried very hard to get the saddle bags to work on my bike. Even though it was a busy day for them. Steve was also really great that day, the bike was spotless. Thanks Kim

Hi, just a note to say what a great experience I had at your shop. I was on a trip last summer 2005, when I stopped at a dealership proir to yours and was treated badly, then about an hour later I stopped in your shop. I had my oil changed and a couple of accessories added. Everybody in your dealership treated me like gold. I travel every summer from Indiana to Albuquerque to see my mother. Your shop will be a permanent stop for anything needed. Thanks again, other shops around you should take notice of how to treat people.

I just completed a 12,800 mile trip through the southern half of the country and I visited 38 Harley dealers, and none of them compare to the level of service I get at your store, you have a quality business, keep up the good work!

The people at Santa Fe Harley are great!!!!!!!!!

I am new to Santa Fe and just recently purchased a 2001 Road King from a private sales. Since then, I have used Santa Fe Harley Davidson for parts and repairs to my motorcycle. The staff behind the counter has the best attitude that I have come across in years from any business. All of your staff in behind the counter, parts and service has been extremely professional and a pleasure to do business with. I enjoy the relationship I have developed with your employees in such a short period of time and look forward to years of business with Santa Fe Harley Davidson. Yours, Michael

I want to thank you for sqeezing me in last week (6/26/06 and 6/27/06). Josh and Rick in your Service Department were excellent (a service and a tire repair) and I had a great ride home as a result of their efforts! The people up front were so nice. I felt like a local. I'll be back!

It was a pleasure buying my Road King Custom (July 1,2006) here, every one I delt with was so informative and helpful, but beyond that they were fun to talk with, they made the whole experience exceptional. Since my purchase I've called and gone back several times and that great atmosphere is still there, this is a great crew you have there, they are all deserving of a BIG FAT RAISE. I look forward to a long and warm relationship with Santa Fe Harley Davidson. Thank you all, John

Recently I emailed the parts department inquiring about a rear tire for my 98 RoadKinga and received a response within a couple of hours. I then called in and made an appointment to have the tire mounted. Both parts and service staff were very helpful and within minutes I had an appointment set up. On Saturday when I brought my bike in, service tended to me immediately. I left my bike there for the day and when I got back, it was ready to go. I had previously scheduled my bike for service at this location, but I had never received the attention I did on Saturday. I had heard that the service had gotten better under the new management and I have to say that I experienced it on Saturday and I must also say that I will not hesitate to bring my bike back for service. Unfortunately I am terrible at remembering names, but my invoice should reflect who assisted me, they should be commended for the attention they give the customer.

Murray and the others involved in the BRAG Wicked Twisties event did a great job! I enjoyed the rides! A superb BRAG event!

On sat. Feb 17, 2007 I visited your store for the first time to pick up a part I had ordered over the phone. I was met by very freindly and helpful employees. I was so impressed with the customer service there that I ended up purchasing a helmet also. I live in Albuquerque but I will be shopping in your store from now on. Thank You from a very satisfied customer.

My '98 Ultra was repaired in your Service Center after an accident. I had a long wait due to painted parts from HD but when it came home it was like brand new and beautiful! I am very pleased with the care and quality of the guys in service - To Josh, Mad Mike and the techs: Many thanks to all of you! J.C.

I came to Santa Fe HD after shopping for a new Harley in Albuquerque. I was "blown away" by the courtesy, honesty and professionalism at Santa Fe Harley Davidson. Within a few hours I rode away on my new 08 Fat Bob. Thanks to all for making the purchase a total pleasure! Rest assured, I will refer everyone to you, and intend to bring both my Harleys there for service also!!!

Your sales staff is knowledgeable and informative without being overly aggressive or high pressure. As a person who has been out of street bikes for some time and never having ridden Harley I had many questions, a few assumptions, and an ample amount of caution for the sales staff to overcome. After multiple trips to the dealer, numerous phone conversations, and a little price comparison, I purchased the best bike for my situation, at a fair price, and with an eminently competed staff to support my future needs. Thank you for your understanding and assistance. David Funck Sr.

awesome dealership, I got the bike I really wanted including paint. sales person listened and advised appropriately. financing was thorough and professional enabling me to realise my american motorcyle dream.

Wanted to let you know about my experience today with your dealership. I am from Michigan and my wife and two other friends rented bikes in Phoenix, AZ from Eagleriders. Today was my 8th day on the rode and my bike would not start. I located your dealership and spoke with Mad Mike. Mike was a lifesaver! Mike took care of my bike and made sure the rest of my vacation was great! Thank you for having a great employee like Mad Mike, he really was great to us!! ps My wife and her friend bought several clothing items and are proud to tell everyone about Santa Fe HD!!

A couple of weeks ago I lost the rear axle bearing on a chopper. Not knowing of a good private machine shop i thought my next best bet would be the local Harley shop. It turned out to be the right choice. I want to thank Murray - Iam not sure what his relationship with the dealer ship is but he was able to make this happen. He helped me find a tire and axle parts at a small custom shop and was very good to deal with. He is a hugh asset to you company. Also I would like to thank Mike "from ny" and Scottie "the stunt rider". Both are top of the line mechanics. Both have a great knowledge of mechanics a drive to "get the job done, and done right". I know with out their help I wouldnt have been able to get the bike up and running. Breaking down in the middle of nowhere is never a pleasant experence, however with the help of Murray, Scottie, & Mike(ny) it all turned out good. Thanks again for the great work, super attitudes, just plain and simply put - good dudes.

Loved store! Awesome! Great variety and CS excellent! I submitted a not so good previous comment pls delete was for Grand Canyon HD off I-40 outside of Flegstaff.

I'm stationed overseas in Europe in the USAF. I wanted to buy some items from the HD website, but they don't deliver to APO addresses. So I called the Santa Fe HD store because I'm from NM. Well I talked to Drew Finch and told him my problem and he didn't hesitate to help me out. I told him what I was looking for and he was quick to find it. He took the extra time to mail it to me in the UK, which I received within a week. I was very pleased with the customer service and when I make another purchase it will be with Santa Fe guys! Thanks! SSgt Adam Hayes USAF, RAF Lakenheath England

Great place, with Great people working there!!

Hey guys...down from Seattle area. Was traveling through the high passes when my brakes in rear completely failed. Master cyl. cracked on my Road King. Santa Fe HD fit me in on an emergency...finding and over-nighting a new master cyl. from Texas all in the same day...helped me find a rental car for the day...got me back on the road the next. I know they are busy, but they were AMAZING. I want to say thanks so very much to Larry in Service...one hard working...gonna make it happen kind a guy. Larry thanks a million for keeping me movin. Staff throughout the store as I waited through the day was very kind and fun to talk with...you guys ROCK!!!! thanks

My rear exhaust nuts vibrated out on my way to Santa Fe on a 2800 mile road trip, sounded & rattled horribly. Once in town, I went to your shop, explained to Larry in service the problem. He told me to pull around back & replaced the missing nuts & repaired the heatshield while I waited. Was even given a tip on a good restaurant while I watied! Very friendly & quick. I have nothing but good things to say about Larry & the girls in the accessory dept & your dealer as a whole. Thanks - if only they were all like you guys!

I had the 20k mile service performed on my bike. The folks in the service department were cheerful, informative, professional, and timely. My bike was washed and buffed after the service. It looks and performs great.

The bike, a Buell XB12scg, was recently in service for a problem... Murrae Haynes and the the Service Department took care of the issues. The bike runs better than ever!

Had a Buell XB12STT in for service to diagnose a poor running condition. Murrae and Scott handled the issue and accurately diagnosed and corrected the problem. Outstanding Buell service!

My better half and i was looking to get down to one motorcycle. Since i could not decide which one to get rid of,my better half said to get rid of them both and buy a new one. So i jumped on the internet and looked at the new modles and decided we needed a screaming eagle softail convertable. I looked up all the dealers in new mexico and el paso. I did not want to spend weeks trying to get the best deal and have to haul both my trade ins to each store to be looked over. Then haggle with dealers for best price. So i called each dealer and explained that i would like to trade in my new 1998 heritage and my 2008 night rod for a new cvo convertable. who ever called me back with the best deal would gat my bussiness. i would not try and work each dealer against each other. Had to give me there best offer once only for my decision. Well to my amazement santa fe harley called me back first and gave me their quote within an hour. the other dealers would not even try to get my bussiness without seeing the trade ins. Rudy was the only sales person to treat me like i was not crazy. I was at your store the next morning and bought the motorcycle of our dreams and enjoyed all the people involved with our purchase. So all those people who say go north for the best price or go to the worlds largest for a good deal i say why go there when the best people and the best deals are made at the santa fe harley store. Thanks for a great experience and you will see me for all my needs your friend george.

came in for oil cuanges, your service dept. got us in fast, and they were great, especially your detail man (gill)?? not only did he wash hundreds of miles of bugs off our bikes. but he gave us advise on an awsome route to take!! kudos to all of you. i have been meaning to send this for a while.(this was back in july) thanks again for everything. steve

Traded my softail for a street glide best decision made, love the ride and look. Santa Fe Harley treated me great. i would recommend them to any one looking for a bike.

I picked up a 09 Harley Davidson Rocker. I love it!!! This is my first bike. John and the staff up at Santa Fe Harley were great. They helped this, newbie, through the whole process. They answered all my questions and totally made me feel a part of the Harley family. People say you always remember your first. Well, Thanks Santa Fe Harley!!

Still the choice dealer for Buell service. Good job resolving electrical problem on a Buell XB12scg... Also took care of some minor issues without hassle and at a very reasonable cost. Special thanks to Josh and Scott (THE Buell tech).

John with financing was most helpfull and very comical i enjoyed having laughs with him while we waited for word. Andrew with sales was very knowledgable on the bikes and options wanted or needed for them. Cheri has a sparkling personality that makes buying any merch or helmet a fun experience. Jim with parts is very energetic and happy to share his storys and thoughts about motorcycles. Also the Riders edge with Bob doyle and Bill was a fun week and glad they took my jokes as comical as i made them they are cool chill dudes. all in all SFHD is a family that is happy to help anyone to get on a motorcycle and ride they are AWESOME!!!!! Will continue to shop here and hang out there rather than ALBHD

on the evening of aug 13 i showed up at your dealeship tierd and sore, being that i was in the hoka hey motorcycle challenge and i also went down on my bike at 9 am that morning. when i got to your shop it was comforting to see your staff of gals in pj's. They also took the time to help me make smores and they just stayed up and talked with me. What little they thought they did went beyond the call of duty. It did the body mind and soul good to kick back with your staff. Thanks again, great staff that night.

Special Thanks to Joaquin, I had a horrible experience with Thunder Bird HD, ABQ, I knew what I wanted and they only cared about the buck... No respect at all... Never will I buy from Thunderbird HD.. Went up to SFHD and was treated like I was family. I left with a 105th Ann Wide Glide... the people there are truelly great and helpful.... If you want to speak to a great guy is sale see Joaquin or any of them for that matter. Thanks SFHD for everything.

I am sorry for the delay. But I wanted to tell you how nice it was to have you go over and beyond what I feared would be a huge problem being on a roadtrip with broken handlebars. You got us in and back on the road so fast I was the slow one. And you know the bike is like new now. The rest of our trip was as wonderful as your service. So with that said Thank You so much for all that you did I will pass the word on. We look forward to seeing you in the future for a new bike or just to drop in LOL Your Friends in Texas Kim Wagner and John Jordan

I bought a 2007 Dyna Wide in Oct 2010 and loved the service i received at SFHD. In 2011 I bought a 2009 Road King from SFHD. I did not buy the warranty and there were some issues with the way the bike started. I have to say, the manner that I was treated and the response given to me was SECOND TO NONE!!!!!!!! I have been riding a long time and dealt with many bike stores BUT i have never been treated as well as i have by SANTA FE HARLEY DAVIDSON. Everyone from the owner down to whoever is at the bottom of the pile there (which quite frankly, you cannot tell by the way they act) as they all appear to take ownership of that store! I would especially like to point out Mickey and Josh for their assisstance as they were the ones i dealt with the most for the repairs BUT everyone at that store has been helpful and courteous in all situations!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! GREAT JOB AND GREAT STORE GUYS!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

I recently visited New Mexico and traveled all into northern New Mexico. Being a Harley enthusiast I naturally stop at the dealerships along the way. I was needing a service on the trip and originally had an appointment with Thunderbird HD in Albuquerque. Unfortunately I had a very unpleasant experience with their service manager Miguel. I left and proceeded to Madrid and off to Santa Fe where I visited your wonderful store. With my service still needing to be done I spoke with John, one of your service advisors. He was extremely pleasant to deal with and a gentleman. He was able to get me in without an appointment and finish what I needed for my Road King. The 5000 mile service was complete within a few hours and I was very impressed with your staffs actions, attitudes and work ethic. I would also like to mention Steven the service tech that worked on my bike. He is an outstanding, polite young man, and a hell of a technician. My bike hasn't ran like this since new. John explained to me everything in detail and I was able to hit the road. Thanks to John and Steven I had an excellent trip to New Mexico, even with some minor issues. My home dealer and other dealers in your area should take from your examples. Thanks guys for all your help, see you next year!

I needed a part for my Harley Heated Liner Jacket in order for the gloves and jacket to work together. I made a phone call and talked to Celina Bendiola, and she told me that you had the part. I then asked if I could buy it and have it shipped to my home address. She said yes and took care of it for me. I received it the next day. Your Harley dealership is AWESOME. I could not even get the other dealership in Albuquerque to help me with the part. Thank you Celina, you are AWESOME and I will use your dealership for any other parts that I may need in the future. Thanks again for showing what customer service is really about. Y'all ROCK. Thank again